Chris Cooke

Meet the director of Media Insights

CHRIS COOKE is an editor, journalist and media entrepreneur.

He is co-Founder and MD of 3CM UnLimited, a company that helps people navigate and understand the music, media, culture and communication industries. It does this through publications, consultancy, educational initiatives and live events.

Chris is an expert on the news business, the communications sector, media law, and the impact digital has had on publishers, broadcasters and the way companies communicate. He provides this expertise to media, PR and communication professionals via 3CM’s training and consultancy business Media Insights, and to future talent in the comms sector as a key trainer at the Taylor Bennett Foundation.

Chris is also a leading expert on the music business, and he regularly writes about and comments on key trends in music rights and the music industry.

He heads up 3CM’s music company CMU, which helps people navigate and understand the music business. It does this through media like the CMU Daily bulletin, Setlist podcast and CMU Trends library; consultancy unit CMU Insights, with its training courses, conference sessions and research reports; future talent programme CMU:DIY, which supports those at the start of their music careers; and the Pathways Into Music programme, which supports music educators and talent development organisations.

Via 3CM’s publishing business Unlimited Media, Chris also publishes cultural recommendations service ThisWeek London and Edinburgh Festival magazine ThreeWeeks Edinburgh. With two decades of publishing experience, Chris has plenty of expertise in producing and distributing journalistic content in print and online, as well as creating audio content for podcasts.

Earlier in his career, Chris worked on a number of research and consulting projects looking at best practice in corporate communications and reputation management. He later led the design and content elements of youth marketing programmes for big brands and managed the content delivery of major music partnerships between leading artists and national newspapers.

With degrees in English and Law, Chris is an accomplished journalist, acclaimed trainer and leading expert on the business of music, media, culture and communication.